I’m Sarah, a design leader, systems thinker, and product strategist.

Design leader

I lead teams and organizations through complex, ambiguous work, aligning people around a clear vision and creating the conditions for ambitious ideas to become meaningful experiences. I build trust, grow talent, and set a high bar for quality.

I look across customer journeys, products, technologies, and organizations to understand how the pieces influence one another. I connect them into experiences that feel coherent, even when the systems behind them are not.

Systems thinker

Product strategist

I bring together user insights, business priorities, and emerging technologies to shape where products should go next. I help teams make clear choices about where to focus, what to build, and how experiences should evolve together over time.

Amazon Video Shopping strategy

I aligned teams across Product Detail Pages, Customer Reviews, Customer Q&A, Video, and other shopping experiences around a shared vision for how customers discover, watch, and contribute video throughout their journey.

All Saves

I led the UX vision for All Saves around a simple customer goal: let customers save first, help organize their items with less effort, and make those products easy to rediscover later. All Saves created a foundation for helping customers return to their intent, recognize relevant opportunities, and move from consideration toward purchase.

Visual Reviews

I led the Visual Reviews redesign and expanded that work into Visual Shopping, a cross-organizational strategy for a unified video shopping experience across Amazon.

The AI- Native Workplace

An AI-native enterprise platform that dynamically creates personalized portals, dashboards, and conversational experiences, transforming how people work.

RealSelf 2014–2016 · Venuelabs 2013–2014 · Wong Doody 2013 · S/N Design 2010-2012 · LMN Architects 2005–2009

  • Gifting

  • Video Review Creation

  • Saving content

  • Saving Videos

  • Share to Shop

Get in Touch.